Digital strategy

Digital marketing has the same aim as traditional marketing: to place your product in front of the right people at the right time.

..the difference now is noise, so creating a good-looking brand is no longer enough. We are able to take value from the vast amount of data and statistics to devise marketing strategies that hold true to your brand, stand out from the crowd, and build customer relationships across multiple channels.

Our services include:

Search engine optimisation – We believe in ethical and sustainable techniques to help you move up the rankings. We will audit your site, research your competitors, and devise a plan tailored to your business and your customers.

Social media marketing – Social media is the marketplace in which to build trust and to demonstrate brand values. There are subtle differences in the tone of platforms, and we can design strategies with this in mind to grow a genuine and supportive customer base.

Email marketing
 – Still as powerful and important as ever. We will create effective campaigns that get noticed and that render across multiple devices.

Remarketing
 – This is an extremely effective way to follow up on interest by presenting customers with relevant ads across the internet; making sure that they think of you when they’re ready to commit.

Pay-per-click – This is one of the fastest ways to build internet traffic, although it is not considered the most sustainable solution. When used as part of an overall strategy it can give a boost to flagging traffic.

Advanced analytics – Finding data about your site and about your customers’ online patterns is one thing, understanding it, and taking value from it is an entirely different proposition. That’s where we can help.